CG Projects

CG Projects and Interviews with professional 3D artists

3D architectural visualization is an essential tool for designing and presenting environments and spaces. Through exclusive interviews, we give a voice to industry professionals: this way, 3D artists, designers, and architects can share their experiences, offering practical advice and work strategies.
Discover their rendering and 3D modeling techniques, the challenges they face in projects, and the innovations transforming the industry.
On 3D Architettura, we explore the most advanced methodologies for turning ideas into impactful visual representations, since we focus on everything from conceptual models to final renderings.

My workflow is simple: to do the render and then do a lot of post production in Photoshop for giving a little bit of art and beauty.
The reason for deciding to work in this area was basically because I love how a project comes to life in 3D. I like all 3D areas, from games to Arch-Viz to VFX but am specializing in Arch-Viz.
I never planned to become a 3D artist. I have a degree in architecture, but my greatest passion has always been the interior design. At first 3D modeling was simply a tool to create and present my design solutions, but with time it grew on me and I became interested in it as an art.
Inspiration is everywhere but people can't see it until its needed. It depends on many different things, mood, lifestyle, the way you understand certain things and how you feel about it, it's an "on demand" engine ready to use.
There are endless possibilities and artistic creativity, it is closely related to industrial design (which I love) and interior design and architecture. I feel comfortable in 3D, and it has certainly a wonderful atmosphere.
Actually ,I was fortunate to grow in family with a lot of artistic interests admiring all types of arts specially in drawing and photography, and I was always having a passion in CG field, so during my architectural studies at the university I started learning 3D and of course architectural visualization, because it's related with my study.
The beginning is always very difficult, and we must persist to achieve a target in the market, that is very competitive searching market professionals with high quality. This is why one has to to be qualifying every day.
The key for photorealistic vegetation, besides correct tools, is understanding how it behaves, what it does, what it smells like.
Getting to know 3ds Max , was one of the best decisions I've ever made in my life and as my own idea, I wish I started learning it much earlier.
High demand for visual quality in videogames pushed technology behind the game industry to surpass capabilities of architects’ CAD tools.
Have a love for what you are doing, artistic vision and always be at the vanguard of CG and 3D-field
For every new project, we try to understand the clients’ needs and to offer him a feedback of solutions and artistic guidelines adapted to the project.